Vyronn is an independent sports eyewear brand. Three people, four product lines, and a lot of hours outside testing them before they go on the site.
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Ignasi runs Vyronn day to day: the product itself, from frame and lens specs to the people who make them. He is usually the one riding in a new pair long before anyone else sees it.
Aina looks after how Vyronn shows up: the campaigns, the images, the people who ride with us. Her job is making sure what you see online is what arrives in the box.
Pol keeps the numbers straight. Pricing, margins and the operations behind every order, so the brand can grow without cutting corners on the product.
Good sports eyewear came in two versions. Either it cost more than the wheels you were riding on, or it was cheap plastic that fogged on the first climb and sat crooked on your face.
So we started Vyronn. Lightweight frames, mirrored and photochromic lenses, UV400 on every single pair, at a price that makes sense for someone who trains every week rather than once a season.
No team buses, no sponsorship deals, no stock photography. Just the product, the people wearing it, and a brand we are building in the open.